Custom AI software, automation and tools to increase EBITDA.
Built by a CTO with three exits: Just Eat, Time Out and @Leisure.
Trusted by
Owners who'd rather grow the bottom line than chase every new AI tool.
Impact calculator
Get an indication of where AI can increase your EBITDA. To get your actual numbers book an Impact Call below.
Click a job, then set the hours a day your team spends on it by hand. Each one adds to the running total.
3 hours a day across the team, spent doing it manually
AI could hand back about £86,400 a year.
How fast do you follow up a new lead right now?
slipping away each year from slow follow-up
AI could win back about £120,000 a year.
Speed-to-lead effect based on the Lead Response Management study and Harvard Business Review, "The Short Life of Online Sales Leads". An indication, not a quote.
What you get
How we work
We find where AI adds the most to your bottom line.
Custom AI systems and automation, which increase EBITDA in weeks.
Working tools in your business, adding capacity without adding headcount.
Results
The team
CTO · 25 years in tech
CTO and technology leader with three exits: Just Eat (IPO), Time Out (IPO) and @Leisure (sold to OYO). Most recently spent 18 months inside a PE-backed accessibility tech business rebuilding the operating model around AI: engineering headcount from 80 to 25, £6M+ annual saving, delivery cycles halved.
Jim on LinkedIn
Strategy and Client Partner
A multiple business owner and investor. Runs scoping and the client relationship at ainativ.es: sits inside a client's week, finds where AI would move the numbers, and shapes the build plan. Under the hood of up to 30 businesses at any one time, consulting across recruitment, marketing and professional services industries.
Tristan on LinkedInThe one thing to do next
A free 30-minute Impact Call gives you clarity on where to focus first.
Straight answers
Because we start with your week, not the technology. Every engagement begins with a paid mapping phase inside how your team works, so what we build gets used, not shelved.
A paid mapping phase first, so you get a plan before a line of code. Builds are quoted per project and shipped in short cycles, with optional monthly support once it's live.
No. You co-own what we build, you can see inside it, it complements the tools you already pay for, and it's still yours if we part ways.
It stays in your systems, handled to UK GDPR standard. Nothing is sold on, nothing trains anything outside your business, and you can switch any part off.
You deal with the two founders who do the work, not a sales team. Jim, our CTO, has 25 years in tech and three exits: Just Eat, Time Out and @Leisure.
